If you want to outrank your competition, what do you do?
First off, you need to keep track of everything they are doing. From their rankings to the content they are writing to even the links they are building and the keywords they are targeting, understanding what they are up to is key.
And after you figure out their strategy, you need to write more content, build more links, and optimize your site. Or you can hire an SEO agency, but most of us can’t afford that.
There must be a better way, right?
Well, over the next 60 days, I am going to make life easier for you with a major upgrade to Ubersuggest.
Here’s what I am thinking of doing, which would make it easier for you to outrank your competition.
First off, I’ve learned that many people don’t know who their competition really is when it comes to SEO.
Because of that, I’m going to create a competitor analysis report that shows you your competition.
Here’s a rough sketch of what that will look like:
You’ll be able to see who your competitors are based on common keywords you both rank for.
You’ll also be able to see how your rankings compare to theirs over time as well as their SEO traffic, backlinks, domain scores, and, best of all, keyword opportunities (or keyword gap).
What the keyword opportunities will break down is all of the keywords your competition ranks for that you don’t.
This way, you’ll be able to dive in and see everyone one of the keywords they are targeting, but the ones you aren’t.
Again, the key to the report above (although the design needs to be tweaked) is that it will show you all of the keywords your competition ranks for that you aren’t targeting or ranking for… yet. The ones at the top will be the most lucrative keywords and the ones at the bottom will be the least lucrative.
Competitor rank tracking
On top of showing you new keyword opportunities without you having to do any work or searching, we are also going to start tracking your competition’s rankings for you. 😉
So, in your rank tracking dashboard, you’ll see your rankings as well as your competitor’s rankings.
Currently, we show you if your rankings are going up or down each day (if you aren’t tracking this, go and set up a project).
We’ll be modifying that report to also show your competitors’ rankings… still working on the design.
That way if things are going bad for you, you can see if you were the only one who got affected or if your competition did as well.
But there is more
I know 60 days is a long time to wait, but I am also releasing something in the next week to also make your life easier when it comes to competitor analysis.