Your website is bustling with activity. Visitors are constantly interacting with your website. But are you taking full advantage of everything that’s happening on your website for your paid marketing? Every interaction of a visitor with your website – a pageview, a click – can be used to better understand your audience. And when you […]
Digital Data House
When I first started out in marketing, I thought traffic was everything. I wanted to be as big as companies like HubSpot. Just look at the image above and you’ll see how many visitors they are getting. They generate 29.61 million visitors a month from 11.74 million people. And those visitors produce roughly 10 billion […]
When I first started out in marketing, I thought traffic was everything. I wanted to be as big as companies like HubSpot. Just look at the image above and you’ll see how many visitors they are getting. They generate 29.61 million visitors a month from 11.74 million people. And those visitors produce roughly 10 billion […]
If you were not able to convince website visitors to your offer the first time, there is always a chance to finalize the transaction by using remarketing tools developed by Google Ads. This form of customer acquisition can significantly increase the effectiveness of campaigns. What is remarketing? Remarketing in Ads is a form of text […]
Websites attract a diverse audience. Your content has got to be able to speak to each visitor in a way that they can easily understand. As you might expect, this isn’t easy, but it is essential. First, you need to make sure that you don’t alienate anyone. This means that you should avoid using too […]
This week we’re going to give you an inside look at the DigitalMarketer Facebook ad account—which just got a brand new update. In this episode, DigitalMarketer’s Paid Media Manager Garrett Hardy walks us through the first actions he took when taking over DM’s ad account, the most common problem he sees on most accounts, what […]
In the world of marketing, effective communication can be… challenging. With the number of projects, assignments, and moving parts that most marketing teams have, it’s easy for communication to go by the wayside. Deadlines creep up, stress levels rise, and the only thing any one team member thinks they can do is work their way […]
As marketers we love SEO. There’s so much data that you can snag from your website that can tell you how many website visitors you had, where they came from, and whether or not they opted-in to your offer. Marketers = data hoarders, which makes SEO a very, very fun part of our jobs. Give […]
(This is the transcript from our new video so it may not read as well as a normal blog post would) Hi, I’m Stacy, content marketing executive at Koozai. And today I’m going to show you a couple of super easy and free ways that you can find keywords to optimize your blog posts. Once […]
Feeling overwhelmed running your agency or business? That’s pretty normal these days. An entire genre of #Productivity content has bloomed, seemingly overnight, in an attempt to help business owners just like you tackle their responsibilities. This content genre touts time blocking, planner inspiration, cold showers, and any other hack you could think of to “give […]