Say hello to the recycle bin! After placing a listing on a guest blog site as an experiment, whilst some responses were great, around 80% of the guest blog requests I received went straight in the bin. Mistakes ranged from simple errors, to downright laziness and even potential lawsuits. Today I look at the worst offenders […]
Digital Data House
When the Apple Watch first came out in 2015, there were 3,000 apps available for download. Fast forward five years, and now there are over 20,000 apps—21 of which are built-in. As an entrepreneur, Apple Watches can be an excellent investment, as there is a wide variety of Apple Watch apps designed with business in […]
(This is the transcript from our new video so it may not read as well as a normal blog post would) Hi, my name is Kelly-Anne. I’m client services manager here at QSI. In this video, get an overview of what multichannel funnels in Google analytics are and how to use some of them for […]
Is it still possible to go viral these days? If you ask Joseph Wilkins, founder of Funny Sales Videos, the answer is: absolutely. In this episode, Joseph will explain his 7-step process for creating viral sales videos, the same strategy that has gotten one of his client’s over 20,000,000 million views on ONE sales video. […]
If you work in digital PR right now you’ve probably been there. You’ve had a really good idea that you know from experience can’t not fly in the media, you’ve worked hard to get internal buy in, you’ve done your home work and put together a killer pitch. And then … breaking news. Another pandemic, […]
‘What’s a digital press office?’, I hear you ask. When it comes to digital PR you’ll need to get your ducks in a row, do your prep work and set up your media assets so that you can respond to media requests, enquiries and pitch in a timely fashion. And when it comes to securing […]
While we spend a lot of time focusing on keyword optimization, mobile-experience, and backlinks, Google pays a lot of attention to the on-page experience. That’s why they’ve rolled out a new set of signals called Core Web Vitals. These signals will take into account a website’s page loading speed, responsiveness, and visual stability. In this guide, […]
You already know that WordPress is a popular CMS and that most content marketers love it for their business or personal blog. But there’s a question lingering: How do you choose the right free WordPress theme when there are so many out there? Trust me; it’s not as easy as you think. When I started […]
Do you know what sucks when browsing a website? Getting a 404 page. It doesn’t matter if they mistyped the URL or the page no longer exists. 404 errors can seriously harm your brand and negatively impact your SEO by making it harder for search engines to crawl your site. That means finding and fixing 404 […]
Short tail and long tail keywords benefit every site, but what should you optimise for? Before you optimise your website for these, you need to understand what they are first. You also need to make sure that your pages are optimised for the user intent behind the keywords you target. Short tail keywords are the […]