What will you find in April’s edition? Don’t Let the Death of the Cookie Kill Your Conversions SEO Numerous Unconfirmed Algorithm Updates Bot Traffic & SEO Time to Optimise for Competitor Terms? Paid Media FLoC is Coming Property Promotion Ads for Hotels Launched by Google Content Marketing New Content to get Stuck Into Getting Creative […]
Digital Data House
If you’ve spent any time learning about marketing analytics, you’ve probably come across the term “funnels.” What exactly are marketing funnels and why do they matter? Marketing funnels are a useful tool to help you visualize the path customers take from first finding out about your brand to converting. Understanding them provides useful insight into […]
Attribution has always been a mystery in marketing, but with the newest iOS14 changes it’s only becoming harder to figure out. In this episode, Angela Ponsford joins Ralph and Amanda to talk about how the new iOS changes have been playing out and the latest on attribution. This is essential information for everyone with established […]
The BOPUS (Buy Online, Pick Up In-Store) has been attracting hype for both retailers and customers, and this trend is expected to stay. BOPUS lets retailers leverage omnichannel experiences to boost online and in-store profits when done well. However, it requires synergy between online commerce channels and physical retail to succeed. What are the advantages […]
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. You want a quick and easy way to start a website yet have no clue how web hosting works. Or perhaps you know how it works but don’t have the budget or urgency to […]
Selling can be challenging because it involves s a complex process of human behavior and cognition. More than likely, marketers who struggle to win customers either haven’t been prospecting the right way or aren’t putting in enough effort. In this in-depth article, you’ll learn how to leverage the power of the human brain with neuroscience […]
Education is the key to success in business but I’m not just talking about your college or university; I’m talking about self-education. Understanding the finances behind your business can help you increase your profits, cut back on expenses, and operate more smoothly. Contribution margin ratio is one of these financial terms that sounds more complicated […]
Blogging is a pain. Not because content is hard to write (worse case you can just hire a writer or agency), but due to the fact that no one can guarantee that your blog post gets read or not. Just think about it… you spend all this time writing content, but no one can guarantee […]
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. All businesses need a website that loads quickly and has a winning design. The good news is there’s a wide variety of excellent WordPress themes that do just that. WordPress themes use different layouts […]
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. There’s more than 55,000 WordPress plugins you can use to enhance your site. Boost speed, increase traffic, or tighten website security for your visitors. It’s as simple as installing the right plugin. But you […]