Author Archives: admin

How to Understand and Improve CTOR (Click-to-Open Rate)

Email marketing is one of the most important strategic channels in a marketer’s toolkit. According to UK DMA, 91 percent of marketers rate…
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How to Run Effective eBay Ads

You want to get your products in front of the people who are going to buy them. When you get your products on…
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How to Run an Omnichannel E-Commerce Marketing Campaign

Think back to the last time you made a big online purchase. If you’re like most consumers, there’s a good chance you interacted…
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What are Influencers: Types, Examples & How Much They Make

Although the concept only appeared a few years ago, everyone today knows what an “influencer” is. They are experts within a specific community…
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